Permachine

This machine is a one-person digital studio and consultancy, led by me, Per Sandström. I score global goals by using design, technology, and football. Let's team up!

Global Goal 3: Good Health and Well-being
Global Goal 5: Gender Equality
Global Goal 10: Reduced Inequalities
Global Goal 16: Peace, Justice and Strong Institutions

Current work

• Building Bonito Foundation, a non-profit foundation and platform empowering people and organizations who use football to do good. Bonito will contribute to an increased and better engagement in the football sector, helping it to improve its effort to support the global field of Sport for Development and Peace (S4D).

Our platform will be launched in Q3, 2025.
Teaser Website
Pitch Deck (PDF)
Follow us on LinkedIn


• Consulting for Unionen, Sweden’s largest trade union on the private labour market and the largest white-collar trade union in the world.

Consulting services

I’m a Creative Technologist with 25+ years of experience from the digital industry, providing expertise in:

  • • Strategy
  • • User Experience (UX)
  • • Product Management

Connect on LinkedInSend an email

My type of game

In thrive in (but don't limit myself to) the following sectors:

  • → Sport for Development and Peace (S4D)
  • → SportsTech
  • → Football
  • → Media & Journalism
  • → Video Games

Have a lovely day!